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FIELD & DESK
Technical-commercial study for your export products

Field and Desk is the combination of market analysis & field promotional activities.

With duration from 3 to 12 months depending on the needs of your project. This program goals are to meet potential local clients on your export markets and to compare your products to the local competition.

We assure strong communication with your potential buyers, delivering a more than satisfied outcome for the accurate products positioning and efficient promotional strategies.

This technical-commercial study will allow us to accelerate your process of marketing while having realistic and updated data on the markets.

Reporting is a very important element in our commitment to our customers. The final report will integrate a detail framework, including the analysis of the targeted markets, the competitive environment, a SWOT analysis, and a proposal of strategy as well as a complete sales plan.
With Field and Desk, you secure the introduction of your products in one or several markets while ensuring product launching within 6 to 12 months.

Characteristics


Ensuring the intensive promotion of your product (Mailing- Phoning- On-site meetings)   

Guarantee field meetings with potential clients

Comparing your technology with existing or potential competitors

Analyzing and identifying the potential of your products (S.W.O.T.)

Objectives


Accurately positioning your products on the target markets

Recognizing the potential/ advantages/ disadvantages of your products

Providing effective promotional recommendations

Ensuring your products competitiveness on the target markets

Benefits


Guaranteeing the first development of your sales abroad

Understanding the market expectations

 Improving the level of competitiveness of your products’ range

Anticipating and managing the risks with regards to your products launching

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